By Gary Anderson

September 5 - Adrian Lord has been appointed as cycling infrastructure expert at British CyclingBritish Cycling has announced the appointment of Adrian Lord as its new infrastructure expert, who will be tasked with designing cycle friendly routes across towns and cities in Britain.

Lord (pictured top) has been a transport consultant for over 18 years and has headed up projects for Cycling England and the Department for Transport designing cycle-friendly infrastructure and has contributed to the design of schemes across the UK.

These include projects on the London Cycle Network and the National Cycle Network, as well as working with Network Rail to help develop guidance on station cycle parking facilities and staffed "Cycle Hubs".

With the continual rise in popularity of cycling in Britain, driven in the main by the unprecedented success of British riders at recent Olympic Games in Beijing 2008 and London 2012, as well as on the road thanks to 2011 world champion Mark Cavendish, Olympic gold medallist and 2012 Tour de France champion Sir Bradley Wiggins, and 2013 winner Chris Froome, British Cycling, which has over 80,000 members, hopes that the appointment of Lord will put cycling at the heart of Government transport policy and help cycle-proof Britain's road infrastructure.

"The fact that British Cycling has brought its own infrastructure expert on board is a sign of how seriously we're taking the government's cycling ambitions," said British Cycling's director of policy and legal affairs, Martin Gibbs.

"We recognise that the key to transforming our villages, towns and cities into cycle-friendly environments - and in turn getting millions more people on bikes - is totally about getting it right on infrastructure.

"I look forward to working closely with Adrian over the coming months."

The success of Olympic champion and Tour de France winner Bradley Wiggins has contributed to the popularity of cycling in BritainThe success of Olympic champion and Tour de France winner Sir Bradley Wiggins has contributed to the popularity of cycling in Britain

With more cyclists on the road, the potential for more traffic incidents resulting in injuries and occasional fatalities has risen, and the governing body has been calling for better facilities, including designated lanes to improve safety standards.

Last November, Sir Bradley and British Cycling track coach Shane Sutton were involved in two separate road traffic incidents within 12 hours of each other on British roads.

Sir Bradley spent a night in hospital with a broken rib and finger after colliding with a car near his home on Wigan, while Sutton spent a four days in hospital suffering from bleeding and bruising on the brain and a fractured cheekbone, following an incident in Levenshulme, close to Manchester.

The 55-year-old has since made a full recovery.

Lord is an active cyclist himself, taking part in a range of cycling competitions including road, time trials, mountain bike and cyclo-cross events, as well being a regular competitor in the Yorkshire Three Peaks race.

British Cycling track head coach Shane Sutton's accident last year has led to increased calls for better cycling safety measures on roadsBritish Cycling track head coach Shane Sutton's accident last year has led to increased calls for better cycling safety measures on roads

"I'm really pleased to be working with British Cycling and sharing my expertise on cycling infrastructure," he said.

"I want to help encourage local authorities and planners to make the right decisions on how to design their roads and junctions with cyclists in mind.

"Cycle proofing isn't just about making the roads safer for cyclists; it's about creating routes that are convenient for cycling with an appropriate level of segregation on links and of priority at junctions.

"A well designed route is intuitive - drivers will automatically adjust their speed, all users will know when to give way and when they have priority.

"Properly designing towns and cities for cyclists would have an immeasurable impact on everyone in the country creating more pleasant and sustainable places to live."

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